Newest Release

Tequila Casa San Matias Opens the Doors of its Sandbox Gallery to celebrate Dia de Los Muertos.

The Metaverse experience invites users to explore Casa San Matias' estate replica to learn traditional tequila processes while completing challenges and earning collectibles NFTs.

October 28th, Miami - Casa San Matias opens the doors of the first blue agave field on The Sandbox on October 28 at midnight ET and all throughout November to celebrate el Dia de Los Muertos. This Mexican celebration honors the dead from November 1st to November 2nd, bringing together entire families to reunite with the souls of their departed relatives to celebrate their lives.

This digital gallery is a faithful replica of the Casa San Matias estate, down to the smallest detail; these include the central plaza, their signature cantina, and the blue agave field. Users can also encounter a futuristic scene that features floating agave fields, hidden bars, and the infamous underworld where the living and the dead collide, guiding users into a one-of-a-kind Web3 tequila journey. 

​​In addition to learning about CSM tequila legacy, users can complete two quests. They will become part of the Jima,  reaping the blue agave fields, distilling and bottling of the tequila, and be part of a treasure hunt of bottles around the estate, unlocking secret areas. Those who complete the quests will earn collectible NFTs.

“We are excited about this project; the connection between the digital and physical worlds is a parallel to el Dia de Los Muertos we couldn’t pass on to celebrate our Web3 transformation. This is only the beginning; Casa San Matias will continue to develop land in the metaverse, new spaces, and experiences to connect with our users in an immersive digital space”. Commented Humberto Ojeda, Casa San Matias Global Business Director. 

Casa San Matías wants to be the link between innovation and legacy. The tequila house's commitment to traditional and artisanal production has made it a favorite among tequila enthusiasts worldwide. They remain faithful to each step of producing their tequila: from the growth and harvest of the agaves to the distillation and aging methods.

This activation aims to connect with consumers by educating them about authentic tequila production.

To enjoy this Web3 experience, log on to the Sandbox Gallery. Users can start unlocking features and win rewards on their Discord community. For more details on Dia de Muertos with Casa San Matias in The Sandbox, visit metaverse.sanmatias.com 

First Release

The first blue agave field arrives to the metaverse: Casa San Matías, the 100% Mexican tequila company, acquires its first property in The Sandbox metaverse.

July 26th – This year Casa San Matías, one of the most traditional tequila distilleries in Mexico, brings the first field of blue agave to the metaverse of The Sandbox. With the purchase of a land on the platform and the development of immersive experiences, the tequila company seeks to innovate and share the tradition of tequila processes on Web3.

Casa San Matías is a tequila company founded in 1886 fully supported by Mexican capital. Since its creation, it has been in constant evolution looking for the right land to plant, the best wood for its barrels and even with its venture into digital commerce, taking advantage of technological advances.

Now, with the idea of continuing to honor tradition, they are taking the legacy of Casa San Matías to a new space and building the first blue agave field in the metaverse, so that everyone can experience the tequila making process in an immersive way, exploring spaces through blockchain technologies. In addition to learning the history and processes of each of the tequilas, users will become part of the jima, which will represent the different brands of the firm. Finally, you will be able to own your own NFT agave, and possibly get to know the Casa San Matías distillery and other key elements in the highest quality tequila production.

And that is only the beginning of this big adventure, as they will be in a process of constant evolution to develop their terrain in the metaverse. New spaces and experiences will be added that users can be part of, as well as connect and interact in a fully digital space. The Sandbox has managed to gather more than 2 million registered users, securing collaborations with more than 165 brands in multiple industries: from technology, video games and music, to entertainment and sports. These figures continue to grow every day. Reaching virtual land sales of over $2 billion, this world remains the leader in the metaverse by uniting gaming, crafting, economics, and entertainment experiences.

Casa San Matías wants to be the link between evolution and tradition. For this reason, they remain faithful to each part of the process to create their tequila: from the growth and harvest of the agaves, to the distillation and aging that takes place in their Hacienda. And now they will do it in the metaverse too!Their efforts today are to carry on with the legacy of their predecessors. They perpetuate the agave and its product as a symbol of cultural identity guided by Carmen Villarreal, General Director and president of the firm, taking the industry to the metaverse while positioning Casa San Matías as a pioneer in using blockchain technologies to provide extraordinary experiences through tequila.

Now, with the idea of continuing to honor tradition, they are taking the legacy of Casa San Matías to a new space and building the first blue agave field in the metaverse, so that everyone can experience the tequila making process in an immersive way, exploring spaces through blockchain technologies. In addition to learning the history and processes of each of the tequilas, users will become part of the jima, which will represent the different brands of the firm. Finally, you will be able to own your own NFT agave, and possibly get to know the Casa San Matías distillery and other key elements in the highest quality tequila production.

Now, with the idea of continuing to honor tradition, they are taking the legacy of Casa San Matías to a new space and building the first blue agave field in the metaverse, so that everyone can experience the tequila making process in an immersive way, exploring spaces through blockchain technologies. In addition to learning the history and processes of each of the tequilas, users will become part of the jima, which will represent the different brands of the firm. Finally, you will be able to own your own NFT agave, and possibly get to know the Casa San Matías distillery and other key elements in the highest quality tequila production.

You can be part of this tradition in a unique and immersive way in the first blue agave field in the metaverse.

About Casa San Matias

Casa San Matías has been one of the leading Mexican families' tequila distilleries for the past 135 years. It was founded in 1886 by Don Delfino González in a town near Tequila, Jalisco. Years of mastering and perfecting tequila-making craft passed on by generations have made their products a favorite among consumers that praise tradition. Casa San Matías puts heart and dedication into every bottle, honoring its mission to consistently offer tequila of the highest quality without compromising responsible production and authenticity. Learn more about them here: https://www.sanmatias.com/us/

Tequila San Matias Metaverse Poster

Gameplay Stills

Square Images

Vertical Images

Main Trailer

Download

Vertical

Download

NFT Collection

We built our first ever NFT collection inspired by the experience we created. From the blue agaves to tequila bottles, and even a few limited edition Day of the Dead items, we want you to take a piece of our world and grant you access to our OG Holder community.

How to get a NFT

There are 2 ways you can get your hands on our NFTs: 

1. Join our Discord community

Our Discord is open and we're sharing announcement, sneak peeks and more importantly, giving away tequila bottles and exclusive NFTs! Join the pre-party here.

2. Complete the quests on the CSM Metaverse

Join us on The Sandbox Gallery and complete all the quests to unlock access to our NFT collection! 

How to Play

  1. Go to https://www.sandbox.game/en/create/game-maker/
  2. Click on Download
  3. Choose your operating system and click on Download Game Maker
  4. Once you’ve downloaded and installed the Game Maker, log in or create an account on The Sandbox
  5. Go to the Drafts Gallery and find the CSM Metaverse experience.
  6. Click on Play and get the party started!